Ok, your help is needed. If you are reading this blog before 7am Eastern on May 10, 2012, immediately go to this link and watch Dan Watson’s film and vote here for Dan to have a chance to pitch his idea for a fabulous fishing net to Richard Branson. Richard is offering a visit to the Branson family home and a rather puny cash prize (go on Richard–make it $100,000) to the entrepreneur who earns the most votes. This is social media version of The Shark’s Tank–a digital (and in Dan’s case, deep sea) version of the Dragon’s Den.
Dan’s safety net is designed to give small fry and other special cases a chance to escape with their lives. Trawlers which use the safety net will provide loopholes through which undersized fish can swim away. The net uses reinforced rings within the mesh to prevent tightening around tiddler, and thoughtfully supplies lights to aid the nightime escape of the skinny and slippery. The net helps fishermen by making their trawl 100% useable and by saving them from violating fishing law–they only keep what is big enough to sell. The net helps the fish because they don’t die an unnecessary death before being slung back in the surf to rot in the roil. The net helps the world’s hungry because it keeps more fish in the ocean, growing big and fat and healthy to be legally caught another day.
Winning this contest is important to Dan–and to future of the world’s population, the fish stock and the state of the sea. Vote now.